- your name
- your mailing address
- your e-mail address
- your phone number
- your credit card number
- other registration or communication preference information you provide to us
- information about purchases that you make through the Site
- contents of communications and images you submit in Interactive Areas on the Site
- information you submit about other people, for example, the name and address of a gift recipient
Use and Disclosure of Personal Information
We use personal information as described above to operate, administer and improve the Site, deliver the services or carry out the transactions you have requested, improve our services, provide you with more effective customer service, make the sites or services easier to use by eliminating the need for you to enter the same information repeatedly, perform research and analysis aimed at improving our products, services and technologies, satisfy our legitimate business interests (including performing trend analysis and market studies), set prices, establish credit, accomplish the billing function, display content and advertising that are customized to your interests and preferences, and comply with government regulations. We also use personal information about you to communicate with you about the Site, transactions with you, and additional products and services you may find of value.
Personal information submitted to us or collected on the Site may be stored and processed in the United States or any other country in which Aerialite® or its affiliated companies maintain facilities, and by using the Site, you consent to any such transfer of information outside of your country.
We may disclose personal information about you to any of our affiliated companies for the purposes described above. Aerialite® and its affiliated companies will not disclose personal information covered by this Privacy Statement to others except to provide products or services you’ve requested, when we have your permission, or under the following circumstances:
Contractors and Agents
Compliance with Law and Protection of Legal Rights
Aggregated Information and Click-Stream Data
Aerialite® may anonymize personal information about you by cleansing it of any information which might allow you to be identified or contacted, and combine this non-personal information with that of other visitors to the Site. Aerialite® may use this non-personal information for internal business purposes, such as analysis and planning by Aerialite’s marketing and customer service departments. We may also sell or otherwise disclose anonymized information to third parties including business partners and others.
In addition, when you visit the Site, as with many other Web sites, certain information is automatically logged about your visit. This information may include your computer’s Internet protocol (IP) address, which is the number assigned to your computer whenever it is connected to the Internet, your operating system, screen settings, Web browser software, and referring Web site. Aerialite® may use this data for the purposes described above under “Use and Disclosure of Information.” Aerialite® may anonymize this information as well in which event Aerialite® may use or disclose the information as described above for other anonymous information.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to sign in or use other interactive features of the Site that depend on cookies.
We limit access to personal information about you to employees and contractors who we believe reasonably need access to the information to provide products or services to you or in order to do their jobs. We also have physical, electronic, and procedural safeguards to protect personal information about you.
If a password is used to help protect your accounts and personal information, it is your responsibility to keep your password confidential. Do not share this information with anyone. If you are sharing a computer with anyone you should always choose to log out before leaving a site or service to protect access to your information from subsequent users.
Linked Internet Sites
Changes to the Aerialite® Privacy Statement
If you have any questions regarding this Privacy Statement or any of the practices described in this Privacy Statement, you can contact us at:
Attn: Compliance Officer
3802 Robert Porcher Way
Greensboro, NC 27410
e-Mail Aerialite for General Inquiries
Effective Date: February, 2007